Pretty It Up! Blog

For more home improvement tips visit our complete blog at Red Deer Home Staging and Design Newsletter: Pretty It Up!

Why Would A Decorator Hire A Stager?

posted Mar 23, 2015, 1:07 PM by Sharon   [ updated Mar 23, 2015, 1:08 PM ]

Architectural design is a key part of any property for sale. Just as people choose clothing, hair styles and makeup to accentuate their best features, good stagers select and arrange items to accentuate the special features of each property they work on.  Attention might be drawn to the quality, detail, beauty, size, view, or functionality of a design, to name a few. This purpose differs from decorating, which may draw attention instead to the personal belongings or lifestyle of the owner. For this reason, even a nicely decorated home may benefit from the focused involvement of a stager.

The placement of this furniture deliberately draws attention to the window, an architectural feature of this room. Notice that plants chosen draw the eye to, but do not block the view of, the window.

The flowers are placed to draw the eye through the lovely archway into to kitchen,  but not to detract attention from the renovated cabinets, backsplash, sink, and lighting.

A Solid Improvement

posted Aug 26, 2013, 12:20 PM by Sharon   [ updated Aug 26, 2013, 12:22 PM ]

Statistics show most prospective buyers drive by a property before they call for an appointment to view it. So curb appeal makes that crucial 'first impression', and indoor upgrades will not matter if people never view them. The driveway pictured below extends from the front of the house, so cracks that developed over time aged the look of the property and were noticeable from the curb. The problem continued with the patio in the back. Removing and replacing this was not a do-it-yourself project as it required extensive work, and the fence between the houses was also replaced.  But the upgraded look to the property improves the curb appeal immensely and took years off the appearance of this yard.
Driveway: Before
Driveway: After
Patio: Before
Patio: After

Natural Colour Palettes

posted Oct 29, 2012, 3:30 PM by Sharon   [ updated Oct 29, 2012, 3:35 PM ]

home staging red deer
Inspiration surrounds us in nature. People respond instinctively to the array of colours we see outside. For example, fall leaves have many popular shades used in homes: greys, light browns and tans, soft greens with bluish shades, muted reds, and bolder ones with violet as well. The proportions in nature also give clues about design, with bold colours adding highlights, different shapes for variety, small areas of black and white for contrast, and a unique item (speckled leaf) for a focal point. When choosing a paint colour, consider where it is found in nature, the proportions of it you normally see, and other colours typically found with it.

Photography for Staging

posted Oct 18, 2012, 2:43 PM by Sharon   [ updated Oct 18, 2012, 2:55 PM ]

red deer home stagingOnce staged, great photography makes a huge difference in the quality of your online photos. Most buyers today begin their search online, and use the pictures to narrow down the homes they will visit in person. The photo to the left was taken after dark with a 'point and shoot camera', and the flash is unable illuminate the room enough to show off the colors and dimensions. The photo below was taken with a digital SLR camera during the day. The lighting is better, the details are sharper, and a wide angle lens shows off more of this beautiful deer home staging

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